Actona

We have put together 8.000 items, in 3 languages and 70.000 prices in one solution where catalogues and price lists are automatically generated. The solution is, without a doubt, one of the primary tools for our sales department and the return of our investment is down to just 6 months.

Charlotte V. Kristensen, Marketing Manager, Actona Company

Controlling the manual procedures

Actona Company is a furniture manufacturer, based in Denmark, managing over 8.000 products which are sold all over the world with a strong focus on the US and Northern Europe. Each year, Actona produces more than 1.700.000 chairs, 225.000 dining tables, 370.000 couches and 260.000 office chairs. Actona needed to reduce the heavy, manual work processes maintaining and updating their extensive website and the many item numbers. At the same time, it had to be easy and accessible for the retailers to manage the large amount of products, get correct price information from the ERP system and generate catalogues on the fly with 100% updated products from the retailer extranet.